
- Client
- DR.Ebike
- Industry
- Electric bikes
- Location
- Belgium
- Year
- 2025
- Services
- Branding, E-commerce
A premium electric bike shop with a strong showroom and a weak online presence. They needed a brand that matched the bikes and a store that could sell them.
What we did
- Refreshed the brand: mark, type and colour built around the product photography.
- Designed and built an online store with clear product comparison, financing information and test-ride booking.
- Structured categories and filters around how riders actually shop: range, use and budget.
- Connected inventory so the store and the showroom never disagree.
What changed
The store now sells while the showroom is closed, and the brand finally looks like the bikes it sells.
A showroom that outsells your website? That is fixable.

